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Rockies games increase restaurant sales
Even with the cold and dreary weather, the Colorado Rockies season is in full swing, and many Denver restaurants and bars are anticipating this year to be one of their busiest on record. Local restaurants and bars rely heavily on high sales from Rockies fans to help their overall profit for the year because of the lack of customers during the cold months. The Cheese Steak Connection, located on Market Street, is no exception.
“We have a lot of specials we offer on game days because those are the biggest days of the year for us. The amount we make during Rockies games is almost triple the amount we make on regular days, but we definitely make less during the colder months of the year,” said Cheese Steak Connection owner, Adam Arneill.
Between 2009 and 2010, Denver restaurant sales have saw a 1.3% decrease in sales, the highest decrease in the metro area. Owners hope to reverse that trend now.
“A lot of restaurants around the area have closed down, so we are really focused on having some of the best deals out there during Rockies games,” said Arneill.
Restaurants create such great deals and specials to not only attract fans on game day, but also to create lifelong customers off season.
Arneill agrees, “Hopefully people come in before a game for the specials, but will come back again for our food and service.”
Even with a decrease in MLB ticket sales, restaurants in Denver have high hopes for sales on Rockies game days.